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Shopify Guides February 23, 2026

15 Profitable Simple Digital Products to Sell Online

Discover 15 simple digital products to sell on Shopify. From ebooks to mini-courses, learn how to boost margins and scale your business with ease. Start now!

15 Profitable Simple Digital Products to Sell Online Image

Table of Contents

  1. Introduction
  2. The Strategic Advantage of Digital Goods
  3. 15 Simple Digital Products to Sell
  4. Building a "Powerhouse" with Native Shopify Integration
  5. Pricing Your Digital Products for Success
  6. Overcoming the Challenges of Digital Selling
  7. How to Launch Your First Product
  8. Conclusion
  9. Frequently Asked Questions

Introduction

The global e-learning market is no longer just a trend for tech giants; it is a massive economic engine projected to surpass $460 billion by 2026. For the average e-commerce merchant, this represents a monumental shift in how we think about inventory. Traditionally, growth meant more warehouse space, higher shipping costs, and the constant headache of supply chain disruptions. But what if your most profitable inventory didn't require a single cardboard box?

Selling digital products is the ultimate leverage for the modern entrepreneur. Whether you are an established brand looking to diversify or a creator launching your first store, digital goods offer a path to high-margin revenue with nearly zero marginal cost per sale. The beauty of these items lies in their simplicity—they are created once and sold indefinitely.

In this guide, we will explore the most profitable simple digital products to sell online today. We will go beyond the basics to discuss how you can integrate these assets into your existing Shopify store to increase customer lifetime value, build brand loyalty, and establish recurring revenue streams. Our mission at Tevello is to turn any Shopify store into a digital learning powerhouse, and this article will provide the roadmap to help you achieve exactly that.

The Strategic Advantage of Digital Goods

Before diving into the specific products, it is essential to understand why digital assets are transformative for your business model. Unlike physical goods, digital products carry no shipping fees, no storage costs, and no risk of "selling out."

When you sell a physical item, your profit is squeezed by manufacturing, labor, and logistics. When you sell a digital product, the revenue is almost entirely profit after the initial creation time is covered. Furthermore, digital products allow you to maintain a continuous relationship with your customer. A one-time purchase of a physical tool can be supplemented with a digital course on how to use it, turning a single transaction into an ongoing educational journey.

At Tevello, we believe merchants should own their customer data and brand experience. This is why we focus on a native Shopify integration. By keeping your customers on your own URL, you ensure that every digital interaction strengthens your brand rather than sending users to a third-party platform where you lose control of the experience.

15 Simple Digital Products to Sell

1. Ebooks and Digital Guides

Ebooks remain one of the most accessible entry points for digital selling. If you possess specialized knowledge in any niche—from vegan keto recipes to advanced woodworking techniques—you can package that information into a PDF or EPUB format. The key is to solve a specific, high-intent problem.

For example, a merchant selling high-end gardening tools could sell a digital guide titled "The 12-Month Organic Harvest Blueprint." This doesn't just sell information; it sells the result of a successful garden, making it an easy upsell at the point of purchase for physical seeds or tools.

2. Mini-Courses

You do not need a 40-hour curriculum to provide value. In fact, many modern consumers prefer "micro-learning"—short, focused video lessons that teach a single skill. Mini-courses are excellent for driving quick wins for your customers.

Consider a boutique store selling specialty coffee beans. Creating a "Barista Basics" video course is a high-margin upsell that requires no shipping boxes and builds immense brand authority. By seeing how the app natively integrates with Shopify, you can offer these lessons directly within your store's ecosystem.

3. Canva and Design Templates

Small business owners and influencers are constantly looking for ways to save time on social media. If you have an eye for design, creating editable Canva templates for Instagram stories, Pinterest pins, or even professional slide decks is a highly scalable business.

The buyer receives a link to a template, customizes it with their own branding, and saves hours of work. This "done-for-you" aspect makes templates one of the most popular simple digital products to sell.

4. Notion Templates

Notion has become the go-to productivity tool for millions. However, many users find the "blank slate" of a new Notion workspace intimidating. Merchants who design specialized workspaces—such as project management boards for freelancers, meal planners for busy parents, or habit trackers—can tap into a hungry market. These products are easy to deliver and require zero maintenance once the master template is designed.

5. Professional Presets and Filters

Photographers and content creators have long used Lightroom presets to achieve a consistent aesthetic. This model has expanded to include video LUTs and social media filters. If your brand has a distinct visual style, your audience likely wants to know how to replicate it. Selling your "signature look" as a downloadable filter set is a fantastic way to monetize your brand's aesthetic.

6. Digital Planners and Journals

The "paperless office" trend has birthed a massive demand for digital planners designed for apps like GoodNotes or Notability. These are typically PDF files with hyperlinked tabs that mimic the experience of a physical binder. From fitness tracking to financial budgeting, digital planners are evergreen products that customers often buy annually, providing a predictable revenue pulse to your store.

7. Swipe Files and Resource Libraries

A swipe file is a collection of proven examples, such as "50 High-Converting Email Subject Lines" or "10 Successful Landing Page Layouts." People pay for the curation and the time saved in research. If you have spent years refining a process, your "shortcuts" are a valuable commodity.

8. Workbooks and Educational Printables

For educators or those in the parenting and homeschool niche, printables are a goldmine. Simple worksheets, coloring pages, or curriculum supplements are easy to produce and incredibly helpful for your target audience. These often perform best when sold as bundles, increasing the average order value.

9. Stock Photography and Video Clips

While massive stock sites exist, many creators prefer to buy smaller, more curated packs that feel unique. If you are a photographer, selling themed bundles—such as "Minimalist Home Office" or "Sustainable Fashion Textures"—allows you to bypass the low commissions of major stock agencies and keep 100% of your earnings.

10. Memberships and Communities

Moving from a one-time sale to recurring revenue is the "holy grail" of e-commerce. By offering a membership, you provide ongoing value. This could include a monthly "Ask Me Anything" session, access to a private forum, or exclusive monthly downloads.

If unifying your stack is a priority, start by a simple, all-in-one price for unlimited courses. We focus on making community engagement a seamless part of your Shopify store, ensuring your members never have to log into a separate, confusing third-party site.

11. Excel and Google Sheets Templates

For the data-driven crowd, a well-constructed spreadsheet is a work of art. Financial trackers, inventory management sheets, or even complex SEO audit templates are highly valued in the B2B space. If you have built a tool that helps your own business run more efficiently, there is a high probability other business owners will pay for it.

12. Audio Assets and Sound Effects

With the rise of podcasting and YouTube content creation, the demand for high-quality audio is at an all-time high. This includes background music tracks, transition sound effects, or even guided meditations. Musicians can package their "loops" or "samples" for other producers to use in their own work.

13. Digital Art and Wall Prints

Artists can sell high-resolution files of their work that customers print at home or via a local shop. This eliminates the risk of prints being damaged in the mail and allows you to reach a global audience without international shipping hurdles. You can see how one brand sold $112K+ by bundling courses and digital patterns, proving that digital and creative goods can drive massive volume.

14. Branding Kits for Small Businesses

New entrepreneurs often struggle with cohesive branding. A simple digital kit containing a logo template, a color palette, and font recommendations can be a lifesaver. This is a higher-ticket item than a single template but still falls under the "create once, sell many" digital model.

15. Checklists and Standard Operating Procedures (SOPs)

Business owners are increasingly looking to "buy time." If you have perfected a process—be it launching a podcast or setting up a Shopify store—selling the step-by-step checklist or SOP allows others to skip the trial-and-error phase. These are simple to create in Google Docs and deliver as a PDF.

Building a "Powerhouse" with Native Shopify Integration

One of the biggest mistakes merchants make when starting with digital products is choosing a platform that forces customers away from their main store. Imagine a customer browsing your beautiful Shopify site, only to be redirected to a different URL with a completely different design just to access their purchase. This creates friction, confusion, and a loss of trust.

At Tevello, we believe in keeping customers at home on the brand website. Our native integration means that when a customer buys a course or a digital product, they use the same account and the same checkout they already trust. This is the foundation of our all-in-one ecosystem where physical products and digital content live side-by-side.

The Power of Customer Data Ownership

When you use "out-of-the-box" course platforms, you often lose granular control over your data. By selling natively on Shopify, you retain full ownership of your customer list and their behavioral data. This allows for more sophisticated marketing, such as sending an automated email to someone who just finished "Module 3" of your course, offering them a physical product that helps them with the next step.

This synergy is vital for generating revenue from both physical and digital goods. When your digital products act as a bridge to your physical ones, you create a self-sustaining marketing loop that increases Customer Lifetime Value (LTV) without increasing your advertising spend.

Pricing Your Digital Products for Success

Pricing digital goods can be tricky because there is no "cost of goods sold" to act as a floor. However, we recommend a value-based pricing strategy.

  • Low-Ticket "Tripwires" ($7 - $27): These are simple products like checklists, templates, or short ebooks. They are designed to turn a browser into a buyer with minimal hesitation.
  • Mid-Tier Products ($47 - $197): This range is ideal for comprehensive guides, mini-courses, or valuable template bundles.
  • High-Tier / Recurring ($297+ or Monthly Fees): Full-scale masterclasses or memberships with community features fall into this category.

To maintain profitability, you need predictable pricing without hidden transaction fees. Many platforms take a percentage of every sale you make—a "success tax" that punishes you for growing. We reject that model. Our Unlimited Plan is a flat $29.99 per month, ensuring that as you scale from 10 students to 10,000, your software costs stay the same. This allows for securing a fixed cost structure for digital products, which is essential for long-term financial planning.

Overcoming the Challenges of Digital Selling

While the benefits are clear, selling digital products does come with unique challenges. Here is how to address them professionally:

Protecting Against Piracy

No digital product is 100% immune to sharing, but you can minimize risk. Using a platform that requires a login to access content—rather than just sending a raw download link—is the first line of defense. By migrating over 14,000 members and reducing support tickets, brands have shown that a professional, secure portal discourages casual piracy and adds perceived value to the content.

Combatting Intangibility

Because customers can't "touch" a digital product, you must work harder to demonstrate value. Use high-quality mockups that show the product on a laptop, tablet, or smartphone. Provide detailed "look inside" videos or free samples to build trust before the purchase.

Dealing with Competition

The internet is full of free information. To compete, your digital product must offer transformation, not just information. Don't just tell them "what" to do; show them "how" to do it faster, better, or with more support than a free YouTube video could ever provide.

A great example of this is unifying a fragmented system into a single Shopify store. When a customer sees that your course is part of a professional, integrated brand experience, they are much more likely to value it over a disjointed collection of free articles.

How to Launch Your First Product

Ready to start? Follow these steps to get your digital product live:

  1. Identify the Pain Point: What is the most common question your customers ask? That is your first digital product.
  2. Choose Your Format: Will it be a PDF, a video series, or a template? Choose the format that best serves the learning objective.
  3. Build Your Curriculum: Use Tevello to structure your content. You can install Tevello from the Shopify App Store today and start building. Remember, our 14-day free trial allows you to build your entire course before you ever pay a cent.
  4. Create Your Sales Page: Use Shopify’s native product pages. Treat your digital product like a physical one—with great descriptions, reviews, and clear benefits.
  5. Set Up Delivery: Automate the delivery so that the moment a customer pays, they get an email with their login credentials or download link.

By using all the key features for courses and communities, you can ensure that the delivery process is professional and frictionless.

Conclusion

Transitioning your Shopify store into a digital powerhouse is one of the smartest moves you can make for the longevity and profitability of your business. By selling simple digital products, you diversify your revenue, eliminate shipping headaches, and build a more loyal community of customers who look to you as an authority in your niche.

Whether you are selling a $10 checklist or a $1,000 masterclass, the principles remain the same: provide immense value, keep the experience native to your brand, and use tools that scale with you without eating into your margins. We invite you to join the thousands of merchants who have moved away from fragmented systems and high transaction fees.

To build your community without leaving Shopify, start by reviewing the Shopify App Store listing merchants install from. With our 0% transaction fee model and flat-rate pricing, you keep 100% of what you earn, allowing you to reinvest in what matters most: your content and your customers.

Frequently Asked Questions

Can I sell both physical and digital products on the same Shopify store?

Absolutely. This is actually our recommended strategy. By selling digital products (like a "How-To" course) alongside physical items (like the tools needed for the course), you create a comprehensive brand experience. Using a native integration ensures that customers can check out with both types of items in a single cart, using the payment gateways you already have configured.

Do I need to host my own videos for a digital course?

When you use our Unlimited Plan, video hosting and bandwidth are included at no extra cost. This means you don't have to pay for separate hosting services or worry about technical details like embed codes and video security. Everything is managed within the app, providing a smooth playback experience for your students on any device.

How do I handle customer logins for digital products?

One of the primary benefits of a native integration is the unified login. Your customers use their existing Shopify store account to access their digital content. This significantly reduces "I can't log in" support tickets because they don't have to manage multiple passwords across different platforms. It also makes your store feel like a cohesive, professional ecosystem.

What are the fees associated with selling digital products on Tevello?

We believe in transparent, simple pricing. Our Unlimited Plan is $29.99 per month, which covers unlimited courses, students, and hosting. Most importantly, we charge 0% transaction fees. Unlike other platforms that take a cut of your hard-earned revenue, we only charge a flat monthly subscription so your costs remain predictable as your business grows.

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