100 Digital Products to Sell for Shopify Growth

Table of Contents

1. Introduction
2. Why Digital Products are the Ultimate Scalability Hack
3. The Tevello Technical Advantage
4. 100 Digital Products to Sell Across 10 High-Growth Niches
5. The Strategy: Bundling Digital and Physical Products
6. Maintaining Brand Integrity by Keeping Customers at Home
7. Growing with a Predictable Cost Structure
8. Success Stories and Real-World Examples
9. Conclusion
10. Frequently Asked Questions

Introduction

Did you know the global e-learning market is projected to skyrocket to a staggering $457 billion by 2026? While many entrepreneurs focus solely on the logistics of shipping physical goods—dealing with rising freight costs, supply chain delays, and inventory management—a quiet revolution is happening in the digital space. Imagine a business where your profit margins hover between 90% and 95%, where you never have to worry about a "sold out" notice, and where your product can be delivered to a customer in Tokyo as easily as one in Toronto, all within seconds of a click.

This is the power of digital products. For Shopify merchants, the opportunity isn't just about selling "files"; it’s about transforming your existing brand into a comprehensive ecosystem of value. Whether you are a fitness coach selling resistance bands or a gardening expert selling seeds, there is a digital counterpart that can diversify your revenue and significantly increase your Customer Lifetime Value (LTV).

In this guide, we are going to explore a massive list of 100 digital products to sell across ten different niches. We will also dive into the technical advantages of keeping these products native to your Shopify store, why avoiding third-party redirects is critical for your brand, and how our mission at Tevello is focused on turning your store into a digital learning powerhouse. By the end of this article, you will have a clear roadmap for launching a scalable, high-margin digital arm for your e-commerce business.

Why Digital Products are the Ultimate Scalability Hack

When we talk about business growth, we often think about doing more: more advertising, more inventory, and more staff. However, digital products allow you to scale by doing less. Once a digital asset is created, the cost of selling it to the 1,000th customer is virtually zero. This creates a level of recurring revenue stability that physical products alone struggle to match.

At Tevello, we believe that you should own your customer data and your brand experience. This is why we advocate for a native Shopify approach. When you use a third-party platform to host your courses or downloads, you often lose control of the checkout experience and the customer’s journey. By keeping customers on your own URL, you ensure that they are interacting with your brand, not a middleman’s interface. This seamlessness reduces friction, builds trust, and keeps your marketing efforts focused on a single destination: your Shopify store.

The Tevello Technical Advantage

Our philosophy is built around simplicity and power. We offer The Unlimited Plan at $29.99 per month, which includes unlimited courses, students, and video hosting. We reject the complicated tier structures found elsewhere because we want you to grow without being penalized for your success.

Perhaps most importantly, we charge 0% transaction fees. You keep 100% of your earnings, allowing you to focus on comparing plan costs against total course revenue without worrying about hidden "success fees" eating into your margins. Our "Native Shopify Integration" means that when a customer buys a course, they use the same Shopify checkout they already trust, and their access is granted immediately within your store’s theme.

100 Digital Products to Sell Across 10 High-Growth Niches

To help you find the right fit for your brand, we have categorized 100 ideas into ten popular niches. These are designed to be created quickly—sometimes in a single weekend—and can serve as the perfect entry point into the world of digital goods.

1. Wellness and Mindfulness

The wellness industry is shifting toward self-guided digital experiences. If you sell physical products like yoga mats or essential oils, these digital assets are a natural extension.

1. Guided Meditation Audio Tracks: High-quality MP3s for stress relief or sleep.
2. Digital Wellness Journals: PDF templates for daily reflection.
3. Mindfulness Workshop Recordings: Video sessions from live events.
4. Affirmation Card Decks: Digital files for customers to print or use as phone wallpapers.
5. Sleep Hygiene Checklists: Actionable guides for better rest.
6. Breathing Technique Videos: Short tutorials on pranayama or box breathing.
7. Spiritual Growth Workbooks: In-depth guides for self-discovery.
8. Digital Habit Trackers: Spreadsheet or Notion templates for tracking wellness goals.
9. Wellness Retreat Planning Kits: Comprehensive guides for DIY home retreats.
10. Guided Manifestation Journals: Specialized prompts for goal setting.

2. Fitness and Nutrition

Fitness creators are uniquely positioned to offer high-value coaching and content. By checking merchant feedback and app-store performance signals, you can see how other fitness pros have successfully moved away from manual PDFs to structured video courses.

11. Home Workout Video Series: Structured routines for different skill levels.
12. Custom Meal Prep eBooks: Niche-specific recipes (Keto, Vegan, etc.).
13. 30-Day Fitness Challenges: A daily schedule of exercises and nutrition.
14. Macro Tracking Spreadsheets: Automated tools for counting calories and macros.
15. Mobility and Stretching Guides: Videos focusing on recovery and flexibility.
16. Strength Training Logbooks: Printable or digital sheets to track progress.
17. Pre-Workout Routine Guides: Optimizing the hour before a session.
18. Post-Workout Recovery Manuals: Tips on nutrition and inflammation.
19. Marathon Training Plans: Structured schedules for distance runners.
20. Yoga Flow Sequences: Illustrated PDFs or video libraries.

3. Business and Entrepreneurship

Business owners are looking for ways to save time and increase efficiency. Digital tools that solve a specific problem are highly lucrative.

21. Email Marketing Swipe Files: Templates for newsletters and sales sequences.
22. Project Management Templates: Pre-built boards for Notion or Trello.
23. Financial Planning Spreadsheets: Budgeting tools for small businesses.
24. Social Media Strategy Guides: Frameworks for organic growth.
25. Client Onboarding Documents: Professional kits for service providers.
26. Business Goal-Setting Workbooks: Exercises for quarterly planning.
27. Sales Funnel Templates: Blueprints for high-converting landing pages.
28. Hiring and Delegation Checklists: Guides for scaling a team.
29. Time Management Frameworks: PDF guides on productivity methods.
30. Legal and Compliance Checklists: Basic guides for new entrepreneurs.

4. Parenting and Family

Parents are always searching for resources that save time or provide educational value for their children.

31. Printable Chore Charts: Engaging designs for different age groups.
32. Toddler Activity Guides: Ideas for sensory play and early learning.
33. Baby Sleep Training Manuals: Evidence-based guides for new parents.
34. School Lunch Planning Kits: Weekly templates and recipe ideas.
35. Homeschooling Curriculum Bundles: Subject-specific lesson plans.
36. Parenting Affirmation Cards: Encouragement for the daily grind.
37. Family Budget Trackers: Tools to manage household expenses.
38. Milestone Photo Prop Printables: Cards for monthly baby photos.
39. Digital Memory Books: Templates for capturing family history.
40. Travel Activity Packs for Kids: Printables for long car rides or flights.

5. Travel and Adventure

Even if you aren't selling physical luggage, your travel expertise can be monetized through guides and planning tools.

41. City-Specific Itinerary Guides: Minute-by-minute plans for major hubs.
42. Travel Photography Presets: Lightroom filters for consistent vacation photos.
43. Ultimate Packing Checklists: Niche lists for hiking, beach, or business travel.
44. Digital Nomad Survival Guides: Tips for working remotely from abroad.
45. Travel Budgeting Spreadsheets: Tools to track expenses across currencies.
46. Language Phrase Cheat Sheets: Quick-reference PDFs for travelers.
47. Solo Travel Safety Manuals: Empowerment and security tips for solo voyagers.
48. National Park Exploration Guides: Insider tips for specific parks.
49. Road Trip Planning Kits: Checklists for vehicle prep and navigation.
50. Travel Journal Templates: Prompts for documenting your journey.

6. Creative Arts and Design

Designers can create "passive" income by selling the building blocks other creators need.

51. Custom Font Collections: Unique typography for brands.
52. Vector Icon Sets: Graphics for web and print design.
53. Procreate Brush Packs: Specialized tools for digital illustrators.
54. Canva Branding Templates: Social media kits for non-designers.
55. Website UI Kits: Layouts for developers and designers.
56. Stock Photography Bundles: Themed sets for blog and social use.
57. Adobe Premiere Video Overlays: Transition effects and light leaks.
58. 3D Model Files: For creators using 3D printing or animation.
59. Digital Scrapbooking Kits: High-resolution papers and elements.
60. Logo Design Templates: Customizable concepts for new brands.

7. Personal Growth and Education

People are increasingly investing in themselves. This niche focuses on mindset, skills, and lifestyle improvements.

61. Language Learning Video Courses: Basic to advanced structured lessons.
62. Speed Reading Workbooks: Exercises to increase reading efficiency.
63. Public Speaking Guides: Strategies for overcoming anxiety and delivery.
64. DIY Home Organization Guides: Room-by-room decluttering plans.
65. Personal Finance Mastery Courses: Lessons on investing and saving.
66. Mindset Shift Audio Series: Daily inspiration for mental resilience.
67. Creative Writing Prompts: Digital card decks for writers.
68. Conflict Resolution Frameworks: Guides for better communication.
69. Meditation for Beginners Course: A step-by-step entry into the practice.
70. Digital Vision Board Kits: Graphics and templates for goal visualization.

8. Food and Culinary

If you sell kitchenware or specialty ingredients, your customers are already looking for ways to use them.

71. Specialty eCookbooks: Focus on niche diets (Gluten-free, Air Fryer, etc.).
72. Bread Making Masterclasses: Video guides for sourdough or artisanal loaves.
73. Kitchen Organization Checklists: Optimizing pantry and workspace.
74. Wine Pairing Guides: Educational PDFs for hosting dinners.
75. Meal Planning Membership Access: Weekly recipes and shopping lists.
76. Cocktail Recipe eBooks: Mixology guides for the home bartender.
77. Food Photography Presets: Editing filters for food bloggers.
78. Knife Skills Video Tutorials: Essential techniques for home cooks.
79. Fermentation Guides: Instructions for kombucha, kimchi, and more.
80. Party Hosting Planning Kits: Checklists for events and gatherings.

9. Tech and Development

For those with technical skills, selling code snippets or templates can save other developers hours of work.

81. Shopify Theme Customization Snippets: Small CSS/Liquid codes for specific looks.
82. WordPress Plugin Templates: Starter code for developers.
83. API Integration Guides: Documentation for connecting various tools.
84. Mobile App UI Templates: Designs for iOS and Android apps.
85. Browser Extension Starters: Basic code for Chrome or Firefox extensions.
86. Data Visualization Templates: Pre-built charts for Excel or Google Sheets.
87. SEO Audit Spreadsheets: Comprehensive checklists for site optimization.
88. Automation Scripts: Python or Bash scripts for common tasks.
89. Cloud Infrastructure Templates: Config files for AWS or Azure.
90. Cybersecurity Best Practice Guides: For small business owners.

10. Lifestyle and Hobbies

Hobbies often require a lot of "how-to" knowledge that is perfectly suited for digital products.

91. Gardening Planting Calendars: Zone-specific timing for seeds.
92. Crochet or Knitting Patterns: PDF instructions for specific projects.
93. Guitar Lesson Video Series: Progressing from chords to solos.
94. Interior Design Mood Boards: Curated styles for home renovation.
95. Pet Training Manuals: Guides for basic obedience or specific behaviors.
96. Sustainable Living Checklists: Tips for reducing waste at home.
97. Magic Trick Video Tutorials: Step-by-step sleight of hand.
98. Genealogy Research Guides: How to trace your family history.
99. Digital Planner Stickers: For use in GoodNotes or similar apps.
100. Astronomy for Beginners Guide: How to navigate the night sky.

The Strategy: Bundling Digital and Physical Products

One of the most effective ways to increase your average order value (AOV) is by bundling your digital products with your physical goods. This is a strategy we see working time and again for Shopify merchants who want to offer more value without increasing shipping costs.

Consider a merchant selling coffee beans. While the beans are a fantastic product, a "Home Barista Basics" video course is a high-margin upsell that requires no extra packaging. By offering all the key features for courses and communities through Tevello, the merchant can grant instant access to that course the moment the beans are purchased. This doesn't just increase profit; it increases the success rate of the customer using the physical product, leading to better reviews and repeat purchases.

If unifying your stack is a priority, start by a simple, all-in-one price for unlimited courses.

We have seen this work exceptionally well in specialized niches. For instance, how one brand sold $112K+ by bundling courses shows the power of combining digital patterns with physical crafting supplies. By providing the "how-to" alongside the "what-with," you become more than just a store; you become a mentor to your customers.

Maintaining Brand Integrity by Keeping Customers at Home

A common mistake merchants make is sending their customers to an external site to access their digital purchase. This creates a disjointed experience. The customer has to create a new password, get used to a new interface, and often sees the branding of the third-party platform rather than yours.

Our mission is to ensure you are keeping customers at home on the brand website. When your community and your courses live on your Shopify domain, the customer feels safe and supported. They are much more likely to return to your store for their next purchase when they are already logged in to your ecosystem to watch a video or participate in a discussion forum. This is a key factor in generating over €243,000 by upselling existing customers.

Growing with a Predictable Cost Structure

The fear of scaling is often a fear of hidden costs. Many platforms will lure you in with a low entry price but then take a percentage of every sale or charge you more as you add more students. We believe in a flat-rate plan that supports unlimited members. Whether you have ten students or ten thousand, your monthly cost stays at $29.99.

This predictability allows you to reinvest your profits into marketing rather than platform fees. By securing a fixed cost structure for digital products, you can focus on what matters: creating world-class content and building a community around your brand.

For many, the first step is simply getting the content online. We encourage you to start your 14-day free trial and build your first course now. You can build your entire curriculum, upload your videos, and set up your community before you ever pay a cent. This allows you to validate your idea and ensure it resonates with your audience.

Success Stories and Real-World Examples

Success in the digital space isn't just about the product; it's about the execution. Brands that excel are those that treat their digital offerings with the same care as their physical ones. We've watched merchants implement strategies for selling over 4,000 digital courses natively, proving that the appetite for digital learning is massive across all categories.

It’s also about longevity. By focusing on retention strategies that drive repeat digital purchases, merchants can turn a one-time buyer into a lifelong fan. Digital products are particularly good at this because they allow for ongoing engagement through community features, drip-fed content, and regular updates—all of which are included in our Unlimited plan.

Conclusion

Transitioning into digital products is one of the most effective ways to diversify your revenue and future-proof your Shopify store. With 100 digital products to sell across a variety of niches, the only limit is your creativity. By moving away from high-overhead physical logistics and toward high-margin digital assets, you can scale your business with speed and stability.

At Tevello, we are here to support that journey. Our app provides a robust, native Shopify experience that keeps your customers on your site and your data in your hands. With 0% transaction fees and a simple, all-in-one pricing model, we provide the tools you need to grow without the headache of complicated tier structures or hidden costs.

To build your community without leaving Shopify, start by reviewing the Shopify App Store listing merchants install from.

Frequently Asked Questions

Can I sell digital products alongside physical products on Shopify?

Yes, absolutely. This is one of the biggest advantages of using a native solution. You can create bundles that include both physical goods and digital courses or downloads. When a customer checks out, Shopify handles the payment for both, and our app automatically triggers access to the digital portion immediately.

How does video hosting work with Tevello?

We provide unlimited video hosting and bandwidth as part of our Unlimited Plan. You don't need to worry about hosting your videos on other platforms and embedding them; you can upload them directly to our system, ensuring a smooth and professional viewing experience for your students.

Do I need to be a developer to set this up?

Not at all. We designed our app to be professional yet accessible. If you can navigate the Shopify admin, you can build a course with us. Our drag-and-drop builder, drip-scheduling tools, and community features are all designed to be intuitive for business owners of all technical levels.

What happens if I have thousands of students?

Nothing changes for you in terms of cost. Unlike other platforms that increase your monthly rate or take a larger cut as you scale, our plan remains $29.99 per month for unlimited students. We want to empower your growth, not tax it.