Table of Contents
- Introduction
- Understanding Collections in Shopify
- Steps to Manually Sort Products in Shopify
- Best Practices for Manual Sorting
- Leveraging Tevello for Enhanced Product Management
- Common Challenges in Manual Sorting
- Conclusion
Introduction
Did you know that the average online shopper can browse through over 30 products in just a few minutes? Given this fast-paced shopping behavior, how do we ensure that our products catch the eye of potential customers? One effective way is by sorting our products in a way that highlights our best offerings and optimizes the shopping experience.
As merchants, we often juggle multiple tasks to create a seamless shopping experience, from managing product listings to running promotional campaigns. In this blog post, we will delve into the essential topic of how to manually sort products in Shopify, a crucial skill for optimizing collections in your online store. This knowledge is especially pertinent as we navigate the evolving landscape of e-commerce, where product presentation can significantly impact customer retention and sales.
At Tevello, we believe in empowering Shopify merchants like you to unlock new revenue streams and build meaningful connections with your audience. Our all-in-one solution seamlessly integrates into the Shopify ecosystem, allowing you to create, manage, and sell online courses and digital products right from your store. In this post, we’ll explore how to manually sort products in Shopify, focusing on the best practices and strategies you can implement to enhance your storefront's performance.
So, how do you currently manage the product listings in your Shopify store? Let’s uncover the steps and strategies together.
Understanding Collections in Shopify
Before we dive into the manual sorting process, it’s essential to understand what collections are and their role in your Shopify store.
What Are Collections?
In Shopify, collections are groups of products that you can organize and showcase together. For instance, if you sell craft supplies, you might have collections for "Knitting," "Painting," or "Sewing." Collections help categorize products, making it easier for customers to find what they’re looking for.
The Importance of Sorting Products
Sorting products within collections allows you to prioritize visibility for specific items, promote seasonal products, or display best-sellers more prominently. When customers can easily find what they want, they are more likely to make a purchase, leading to higher conversion rates and improved customer satisfaction.
Types of Sorting Options in Shopify
Shopify provides several sorting options for products within a collection:
- Alphabetical Order: Sorts products by their titles.
- Price: Sorts products based on the highest or lowest prices.
- Newest or Oldest: Sorts products according to their creation date.
- Manual Sorting: Allows you to arrange products in any order you prefer.
In this guide, we will focus primarily on manual sorting, which offers the most flexibility in showcasing your products.
Steps to Manually Sort Products in Shopify
Now that we understand the significance of collections and sorting, let’s explore the step-by-step process of manually sorting products in Shopify.
Step 1: Access Your Shopify Admin
To begin, log into your Shopify admin panel. This is where all the magic happens, and you can manage every aspect of your online store.
Step 2: Navigate to Collections
In the left-hand navigation menu, click on Products, then select Collections. Here, you will see a list of all the collections you have created.
Step 3: Select a Collection to Edit
Find the collection you want to sort products in and click on it. This action will open the collection details page where you can manage its settings.
Step 4: Change the Sort Order
In the Products section of the collection, you will see a Sort dropdown menu. Click on it to reveal your sorting options. Select Manually from the dropdown options. This setting allows you to arrange products according to your preferences.
Step 5: Rearranging Products
Once you have selected manual sorting, you will see a list of products within that collection. You can rearrange the order by clicking and dragging the products to your desired position.
If you prefer, you can also select multiple products and use the Move option to place them in a specific order.
Step 6: Save Your Changes
After rearranging the products, ensure that you click the Save button at the top right of the page. This action will save your manual sorting preferences.
Step 7: Preview and Adjust
Lastly, take a moment to preview your collection on the storefront. Check if the products are displayed in the order you intended. If not, you can always go back and make adjustments as necessary.
Best Practices for Manual Sorting
While manually sorting products in Shopify is straightforward, there are several best practices we can adopt to maximize its effectiveness.
Prioritize Best-Sellers and Seasonal Products
Consider placing your best-selling products at the top of the collection. This strategy not only highlights what’s popular but also increases the likelihood of conversions. Similarly, if you have seasonal products, ensure they are prominently displayed during peak shopping times.
Use Product Images Wisely
Product images play a critical role in attracting customers. Ensure that the images used for the products in your collection are high-quality and visually appealing. This approach will enhance the overall aesthetic of your collection and encourage purchases.
Test Different Arrangements
Don’t be afraid to experiment with different product arrangements. Monitor your store’s performance and customer interactions to understand which product placements work best. Utilizing analytics tools can provide insights into customer behavior, allowing you to make informed decisions.
Create Thematic Collections
Consider creating thematic collections based on trends, holidays, or customer interests. For instance, if you sell beauty products, a collection titled "Summer Essentials" could be very attractive to customers looking for seasonal items.
Leveraging Tevello for Enhanced Product Management
At Tevello, we understand that managing an online store is about more than just product sorting. Our platform equips Shopify merchants with robust features to create, manage, and sell online courses and digital products. With Tevello, you can seamlessly integrate community-building tools into your Shopify store, fostering engagement and loyalty among your customers.
Ready to enhance your e-commerce strategy? Start your 14-day free trial of Tevello today.
Common Challenges in Manual Sorting
While manual sorting can be beneficial, it is not without its challenges. Here are some common issues that merchants may encounter:
Difficulty in Organizing Large Collections
As your store grows, so does the number of products in your collections. Manually sorting large collections can become tedious. To mitigate this, consider breaking down your collections into smaller, more manageable groups.
Changes Not Saving
Sometimes, merchants may encounter issues where changes do not save correctly. Always ensure that you click the Save button after making adjustments. If problems persist, it may be worth reaching out to Shopify support for assistance.
Conclusion
Manually sorting products in Shopify is a crucial aspect of e-commerce management that can significantly impact customer experience and sales. By understanding how to effectively organize your products, you can create a more appealing shopping journey for your customers.
At Tevello, we are dedicated to empowering Shopify merchants by providing an all-in-one solution that integrates seamlessly into your store. Our focus on user-friendliness and robust features ensures you have the tools you need to succeed.
Are you ready to take your Shopify store to the next level? Install the all-in-one course platform for Shopify and start your free trial today.
FAQ
How often should I manually sort my products?
It’s a good practice to review and adjust your product sorting regularly, especially around major sales events or seasonal changes.
Can I automate product sorting in Shopify?
While Shopify does provide automatic sorting options (like by price or title), manual sorting requires hands-on adjustments. However, you can use third-party apps for advanced sorting features.
Why did my manual sorting not save?
Ensure that you clicked the Save button after rearranging your products. If the issue persists, refresh the page or contact Shopify support for further assistance.
Is there a limit to the number of products I can manually sort?
No, you can manually sort as many products as you have in your collection. However, handling a large number of products might be cumbersome.
How can Tevello help enhance my Shopify store experience?
Tevello provides a suite of tools designed for online course creation and community engagement, helping you unlock new revenue streams and build deeper connections with your audience.
By focusing on the manual sorting of products, we can enhance our Shopify store's user experience, leading to increased sales and customer satisfaction. With the right tools and strategies, we can create a shopping environment that not only meets but exceeds customer expectations.