How Customers Can Track Their Order on Shopify: A Comprehensive Guide

Table of Contents

1. Introduction
2. Understanding the Order Tracking Process
3. The Customer Journey: Why Order Tracking Matters
4. Best Practices for Effective Order Tracking
5. Utilizing Technology to Improve the Tracking Experience
6. The Role of the Shop App in Tracking Success
7. Conclusion

Introduction

Imagine the feeling of excitement a customer experiences when placing an order online. From the moment they hit the “purchase” button, they're filled with anticipation about their new product. But what happens next? Without efficient order tracking, this excitement can quickly turn to anxiety. In fact, according to a recent survey, 83% of customers want to track their orders.

Understanding how our customers can easily track their orders on Shopify is crucial for building trust and ensuring satisfaction. At Tevello, we believe in the power of empowering Shopify merchants to create a seamless experience for their guests, from the moment they order to the final delivery.

In this blog post, we’re diving deep into the world of order tracking on Shopify. We will cover the essentials of how customers can track their orders, the tools and processes available for merchants, and the vital role tracking plays in the customer journey. Whether you’re a seasoned merchant or just starting out, our exploration will provide you with valuable insights into enhancing your store’s functionality.

So, how do you currently manage the tracking experience for your customers in your Shopify store? If you're looking to elevate that experience, the innovative solutions offered by Tevello could be your answer.

Let’s get started!

Understanding the Order Tracking Process

The Basics of Order Tracking on Shopify

Starting with the fundamentals, customers can track their orders on Shopify through several channels. This tracking system enhances communication between merchants and customers, reducing uncertainty and fostering trust. Here’s how it generally works:

1. Order Confirmation: Once the customer places an order, they receive a confirmation—typically via email or SMS. This confirmation should include an order number and a link to the order status page within your Shopify store.
2. Order Status Page: This page allows customers to see the status of their order, whether it's ‘Processing’, ‘Shipped’, ‘Out for Delivery’, or 'Delivered'.
3. Email Notifications: Merchants can set up automated emails to provide updates about the order status, including shipping confirmations and any changes in delivery status.
4. Tracking Information: By integrating with supported carriers, Shopify provides real-time updates directly on the order status page. This ensures customers receive accurate and timely information regarding their shipment.
5. Customer Login: Customers can view detailed order information on the status page by logging into their Shopify account. This protects sensitive information while providing easy access to necessary details.

Integrating these methods can streamline the tracking process for customers, leading to enhanced satisfaction.

Enabling Order Tracking Features in Your Shopify Store

Setting up effective order tracking features in your Shopify store is vital. Here are the steps for enabling this functionality:

1. Accessing Shopify Admin: Log in to your Shopify admin panel.
2. Under “Settings”: Click on “Notifications.” Here, you can customize the order confirmation email templates to include the order status page link. Ensuring your emails contain clear instructions will guide customers through checking their order statuses.
3. Integrate Shipping Carriers: Choose supported shipping carriers to enable real-time tracking updates. When you fulfill orders, add valid tracking numbers to ensure customers can follow their packages’ journey.
4. Activate the Shop App: By enabling the Track with Shop option, you provide customers the convenience of tracking their orders through the Shop app, a community-driven application designed to streamline the shopping experience.
5. Testing the Process: After implementing these features, conduct test purchases to see firsthand how the tracking experience works. This allows you to make any necessary adjustments.

To simplify order tracking in your store, we encourage you to Start your 14-day free trial of Tevello today. With our all-in-one solution, your customers will have the most streamlined experience when tracking their orders—and you'll have peace of mind.

The Customer Journey: Why Order Tracking Matters

Enhancing Customer Experience Through Transparency

Transparency is key to excellent customer service. By keeping customers updated about their orders, you foster a sense of trust and reliability. Here are a few reasons why order tracking is essential:

1. Reduced Anxiety: Customers want reassurance that their purchases are secure and being handled efficiently. Order tracking removes the guesswork, leading to better overall satisfaction.
2. Lower Support Inquiries: With clear tracking information, customers are less likely to flood your support channels with inquiries about their order status. This reduces your team's workload and allows them to focus on more pressing issues.
3. Boosting Repeat Purchases: When customers feel informed about their orders, they are more likely to return to your store for future purchases. A smooth ordering experience can turn a first-time buyer into a loyal customer.
4. Building Trust: Communicating proactive updates regarding shipment statuses builds trust. Customers appreciate brands that keep them informed.
5. Engaging Customers: By combining tracking with marketing strategies, you can engage customers with targeted promotions based on their tracking behaviors.

Incorporating tracking updates fits perfectly with our mission at Tevello: empowering Shopify merchants to unlock new revenue streams while creating meaningful connections with their audience.

Real-Life Example: Craft Supplies Store

Consider a Shopify merchant selling craft supplies. They often receive inquiries about when a specific item will arrive. By implementing robust tracking capabilities, they can significantly enhance their customer service experience.

• Upon completing an order, customers would receive email updates about order confirmation, fulfillment statuses, and shipment tracking.
• The merchant can analyze tracking data to identify common questions about delivery times, allowing them to refine shipping policies or update their FAQ section proactively.
• Following successful deliveries, they can send gratitude emails, suggesting customers share their completed crafts on social media, creating community engagement.

By following these steps, the craft supplies store can establish a higher level of customer satisfaction that not only meets expectations but exceeds them.

Best Practices for Effective Order Tracking

Clear Communication is Key

Communicating effectively with your customers about their orders is fundamental. Here are a few best practices to enhance order tracking:

1. Consistent Updates: Always send updates at critical stages of the order process—after confirmation, shipping, and delivery.
2. Mobile-Friendly Notifications: Since many customers check emails on mobile devices, ensure all notifications are easy to read and navigate on smaller screens.
3. Use Plain Language: Avoid jargon in your communications. Directly state the status of the order and what it means for the customer.
4. Enhance Tracking Pages: Customize your order status page to include useful information, such as special notes, FAQ links, or contact info for support—anything that might be helpful for your customers.
5. Engagement Opportunities: Encourage customers to follow your social media or subscribe to your newsletter for additional updates. Use their order information (with their permission) to send targeted promotions.

Your ability to maintain customer transparency throughout the ordering process builds a bond of trust that can lead to lasting loyalty and advocacy.

Utilizing Technology to Improve the Tracking Experience

Implementing Tracking Apps

As you work to improve your tracking processes, consider integrating tracking apps available on Shopify. These tools can provide added functionality, including the following:

1. Enhanced Tracking Features: Some apps offer advanced tracking capabilities that include notifications and historical tracking records, giving customers a complete picture of their shipping journey.
2. Automated Customer Service: Choose apps that can automatically respond to tracking inquiries, reducing inquiry volumes on support teams.
3. Data Analysis: Tracking apps provide insights and analytics that help merchants understand shipment patterns and customer behavior.
4. Multiple Carrier Support: If your store utilizes multiple shipping methods, ensure the tracking app supports variety. This way, your customers can track all their orders seamlessly in one place.

Consider exploring our Pricing Page to understand how our all-in-one solution can offer flexible options tailored to your business needs.

Personalization for Engagement

Another way to engage customers is by personalizing order tracking through artificial intelligence. For instance, a customer who opts for email updates might receive friendly, tailored messages reminding them how to check their order status or thanking them for their loyalty—and offering them exclusive discounts on future purchases.

Utilizing advanced data analytics, merchants can feature products related to what customers have previously purchased or viewed.

The Role of the Shop App in Tracking Success

Connecting Customers to Their Orders

The Shop app integrates seamlessly with Shopify, allowing customers to track their orders in real-time. Here are critical features of using this app:

1. Faster Tracking Access: Customers can access their tracking information directly through the app, offering a one-stop solution for all their order tracking needs.
2. Live Map Tracking: The app provides a live map feature, allowing customers to see exactly where their package is in real-time, giving them reassurance.
3. Attractive User Interface: The Shop app features a smooth and intuitive interface, making order tracking user-friendly even for those who may not be tech-savvy.
4. Installation Options: Your Shopify store can include links on the order status page, encouraging customers to download the Shop app directly during their order tracking experience.

To activate this feature in your Shopify store, follow these simple steps in your admin settings:

• Go to “Sales Channels,” and click on “Shop.”
• In the settings, navigate to “Track with Shop.”
• Toggle to enable the app link, providing a seamless installation option for your customers.

Benefits Beyond Tracking

By encouraging the use of the Shop app, merchants also benefit from increased customer engagement across other Shop features. Customers can manage their orders, participate in community interactions, discover new products, and enjoy possibly curated deals tailored to them—providing an integrated experience that can enhance loyalty and satisfaction.

Conclusion

In today’s competitive e-commerce landscape, having a robust order tracking system is not merely an amenity—it’s a necessity. How can we ensure that our customers feel informed, valued, and engaged before, during, and after their purchase?

By implementing comprehensive tracking features on Shopify, leveraging the innovations of the Shop app, and ensuring transparent communication at all levels, we, at Tevello, can assist merchants in creating a captivating journey for their customers that extends beyond the purchase itself.

Ready to transform your customer’s tracking experience? Start your 14-day free trial of Tevello today and unlock new revenue streams while building meaningful connections within your Shopify store.

FAQ

How can customers track their orders on Shopify?

Customers can track their orders by receiving confirmation emails or SMS, which include a link to the order status page. They can also log into their customer accounts to see detailed tracking information.

Can I use third-party apps for tracking?

Yes, Shopify supports various third-party apps designed to enhance order tracking. These apps can provide additional features such as real-time updates and improved customer communication.

What if a customer forgets their order number?

If a customer forgets their order number, they can typically access their order status by logging into their accounts. If they don’t have an account, they may need to provide the email or phone number used at checkout.

How does the Shop app improve order tracking?

The Shop app provides customers with a streamlined experience for tracking their orders. It features real-time tracking and updates, live map tracking, and offers an easy interface for checking order information.

What steps should a merchant take to improve their tracking features?

Merchants should ensure they are sending out clear order confirmations, integrating with supported shipping carriers, enabling customer accounts, and choosing to implement order tracking apps for a superior customer experience.