EDP ‑ Easy Digital Products vs. Digitally ‑ Digital Products: An In-Depth Comparison

Table of Contents

1. Introduction
2. EDP ‑ Easy Digital Products vs. Digitally ‑ Digital Products: At a Glance
3. Deep Dive Comparison
4. The Alternative: Unifying Commerce, Content, and Community Natively
5. Conclusion
6. FAQ

Introduction

Selling digital products, courses, or building an online community on Shopify can introduce a layer of complexity for merchants. While the platform excels at physical goods, effectively integrating and delivering digital content requires specialized tools. The challenge often lies in selecting an app that not only handles the technical delivery but also aligns with a brand's long-term growth strategy and customer experience goals. Many merchants seek solutions that simplify operations, enhance customer engagement, and ultimately drive higher lifetime value.

Short answer: EDP ‑ Easy Digital Products is highly regarded for its robust file delivery and license key management, ideal for merchants focused solely on straightforward digital downloads. Digitally ‑ Digital Products offers a similar feature set with a focus on order-based pricing and additional features like digital lotteries. However, both apps are designed for product delivery, not native course creation or community building within Shopify, which can lead to fragmented customer experiences if not carefully managed.

This article provides a detailed, feature-by-feature comparison of EDP ‑ Easy Digital Products and Digitally ‑ Digital Products. The objective is to equip merchants with the insights needed to make an informed decision, examining their core capabilities, pricing structures, and ideal use cases within the Shopify ecosystem.

EDP ‑ Easy Digital Products vs. Digitally ‑ Digital Products: At a Glance

Deep Dive Comparison

For Shopify merchants, the choice between EDP ‑ Easy Digital Products and Digitally ‑ Digital Products often hinges on specific business needs related to digital content delivery. Both apps specialize in ensuring customers receive their purchased digital items efficiently and securely, but they approach certain aspects, particularly pricing and additional features, from different angles. Understanding these distinctions is crucial for aligning an app with a store's operational and financial strategy.

Core Features and Workflows

When evaluating apps for digital product delivery, the fundamental features revolve around how files are managed, secured, and delivered. Both EDP ‑ Easy Digital Products and Digitally ‑ Digital Products offer robust solutions, but there are nuances in their implementation and additional capabilities.

File Attachment and Storage

EDP ‑ Easy Digital Products emphasizes simplicity in attaching files. Merchants can upload up to 10 files to a single product or variant. Its paid plans offer substantial storage, ranging from 100GB to 500GB, allowing for a large volume of digital content. This structure is particularly beneficial for stores selling high-resolution images, large software packages, or extensive e-book libraries, where individual file sizes might be considerable. The focus is on providing ample space for diverse digital product offerings.

Digitally ‑ Digital Products also facilitates easy file uploads but introduces limits per file size on its lower tiers (100MB per file on the Free plan, 500MB on Pro, 1GB on Plus). Its Unlimited plan boasts unlimited storage and a 2GB per file limit, which can be increased upon request. This structured approach to file size and storage, tied to pricing tiers, means merchants with very large single files might need to opt for higher plans or specific arrangements sooner. For those with numerous smaller files, the initial tiers might suffice.

Digital Product Delivery and Customer Experience

Both apps prioritize a seamless customer experience for receiving digital goods. Upon purchase, customers typically see download buttons on their order confirmation page. Both also send customizable emails containing links to their digital products. This dual delivery mechanism ensures customers have immediate access and a record of their purchase.

• EDP ‑ Easy Digital Products:
  • Download buttons appear directly on the order confirmation page.
  • Customizable email containing digital products.
  • Features like PDF Stamping and download limits provide additional control over content distribution.
  • API access is available across all plans, including the free tier, which suggests flexibility for custom integrations or advanced workflows.
• Digitally ‑ Digital Products:
  • Delivers digital content via email or directly on checkout pages.
  • Offers PDF stamping for content protection.
  • Includes the ability to deliver QR codes, which can be useful for unique access tokens or promotional campaigns.
  • Provides built-in analytics to track licenses and sales, offering insights into digital product performance.

License Key Management

For merchants selling software, digital subscriptions, or any product requiring activation, license key management is critical. Both apps offer this functionality.

• EDP ‑ Easy Digital Products: Provides advanced license keys features. This is a core offering even on its free plan, suggesting a strong focus on developers and businesses that rely on unique product activation.
• Digitally ‑ Digital Products: Allows for automated or manual delivery of keys, promo codes, and vouchers. This flexibility is valuable for managing different types of digital entitlements, whether they are generated automatically by the app or need to be imported and assigned manually.

Security and Control Features

Protecting digital content from unauthorized sharing is a major concern.

• EDP ‑ Easy Digital Products: Offers PDF Stamping, which embeds customer information onto PDFs to deter sharing. It also includes download limits, allowing merchants to control how many times a file can be accessed.
• Digitally ‑ Digital Products: Features PDF stamping and download limits, mirroring EDP's security offerings. Additionally, it offers the ability to add expirations to downloads, providing another layer of control over access duration.

Unique Features and Differentiators

While many core features overlap, each app presents a unique selling point.

• EDP ‑ Easy Digital Products: Its commitment to offering API access even on the free plan and its large storage tiers on paid plans make it particularly appealing for technical users or those with extensive media libraries. The ability to attach files by URL also adds a layer of flexibility for hosting files externally while still managing delivery through Shopify.
• Digitally ‑ Digital Products: Introduces "Digital Lotteries" across its plans. This feature, while not detailed in functionality, suggests a capability for running promotional giveaways or contests tied to digital products. The inclusion of QR code delivery also opens up possibilities for physical-to-digital integrations or unique access methods.

Neither of these apps is designed to be a comprehensive Learning Management System (LMS) for full online courses with lessons, modules, quizzes, and integrated community features. Their strength lies in the delivery of downloadable files and license keys. Merchants looking to build a robust educational platform directly within their Shopify store might find these apps insufficient for the full scope of course and community management.

Customization and Branding Control

A consistent brand experience is vital for customer trust and loyalty. Both EDP ‑ Easy Digital Products and Digitally ‑ Digital Products offer ways to customize the delivery experience, though the extent of this customization can vary.

Email Customization

Both apps understand that post-purchase emails are a key touchpoint.

• EDP ‑ Easy Digital Products: Allows for designing an "elegant email containing the digital products your customers purchase." This suggests a focus on aesthetic appeal and brand alignment within the email templates. This feature is available from the PRO PLAN tiers.
• Digitally ‑ Digital Products: Explicitly states the ability to "Customize emails & pages for branded delivery." The Pro plan and higher include an "Email Template" feature, implying a degree of control over the content and appearance of these crucial communications.

Download Page Experience

The page where customers retrieve their downloads is an extension of the brand.

• EDP ‑ Easy Digital Products: Mentions showing a "beautiful and customizable download button" to customers, and that download buttons "will then appear on the orders confirmation page." This implies some control over the appearance and integration of the download elements within Shopify's native order flow.
• Digitally ‑ Digital Products: Allows customization of "download pages." This typically means control over the branding, messaging, and layout of the page where the digital files are accessed, ensuring it visually matches the Shopify store.

The emphasis for both apps appears to be on maintaining the brand's look and feel during the crucial delivery phase, which is a significant improvement over generic download links. However, neither app's description explicitly details advanced page builders or complex design options beyond what might be expected for standard transactional elements.

Pricing Structure and Value

Evaluating pricing is more than just looking at the monthly fee; it involves understanding what features are unlocked at each tier, storage limits, and how these scale with business growth. Both EDP ‑ Easy Digital Products and Digitally ‑ Digital Products offer free plans and scaled pricing, but their models differ significantly.

EDP ‑ Easy Digital Products Pricing

EDP offers a straightforward, storage-centric pricing model:

• FREE PLAN: Free to install.
  • Includes 3 digital products.
  • 100MB storage.
  • License keys.
  • API.
  • This plan is excellent for very small operations or for testing the app's core functionality with a limited catalog. The inclusion of license keys and API on the free tier is a notable value proposition for businesses needing these specific advanced features from the start.
• PRO PLAN 100GB: $14.99 / month.
  • Unlimited digital products.
  • 100GB storage.
  • All Free plan features, plus Customizable email, PDF stamping, Set download limits, and Files by URL.
  • This is the entry point for serious digital sellers, offering unlimited products and substantial storage.
• PRO PLAN 200GB: $24.99 / month.
  • Unlimited digital products.
  • 200GB storage.
  • All features of the 100GB plan.
  • This tier doubles the storage for a moderate price increase, suitable for growing libraries.
• PRO PLAN 500GB: $44.99 / month.
  • Unlimited digital products.
  • 500GB storage.
  • All features of the 200GB plan.
  • A significant jump in storage for power users or those with massive content archives.

Value Perspective for EDP: EDP's pricing is predictable based on storage needs, which is ideal for merchants with fixed, large digital libraries. There are no per-order fees, meaning sales volume does not directly impact the app's monthly cost. For merchants with many sales but limited storage, this model offers excellent value. For merchants requiring robust license key management and API access without hidden transaction fees, EDP provides a solid option.

Digitally ‑ Digital Products Pricing

Digitally uses an order-based pricing model, coupled with storage and product limits:

• Free: Free to install.
  • 50 Orders per month.
  • 5GB Storage.
  • 100 MB per file.
  • 20 Digital Products.
  • 1 Digital Lottery.
  • File Delivery, License Keys, Custom Links.
  • This plan is generous for new or low-volume sellers, allowing more digital products than EDP's free plan, but introducing an order limit.
• Pro: $7.99 / month.
  • 200 Orders per month.
  • 15GB Storage.
  • 500 MB per file.
  • 50 Digital Products.
  • 10 Digital Lotteries.
  • Auto Fulfill Orders, Email Template, and more.
  • This mid-tier plan offers a significant jump in orders and storage for a relatively low monthly fee.
• Plus: $12.99 / month.
  • 500 Orders per month.
  • 30GB Storage.
  • 1GB per file.
  • 100 Digital Products.
  • 50 Digital Lotteries.
  • Auto Fulfill Orders, Email Template, and more.
  • A good option for growing businesses with increasing order volumes and storage needs.
• Unlimited: $24.99 / month.
  • Unlimited Orders per month.
  • Unlimited Storage.
  • 2GB per file (can be increased).
  • Unlimited Products.
  • Auto Fulfill Orders, Email Template, and more.
  • This top tier removes all order and storage limits, making it suitable for high-volume sellers with extensive digital catalogs. Its price point is equivalent to EDP's 200GB plan but offers unlimited orders and storage.

Value Perspective for Digitally: Digitally's pricing scales with order volume, which can be advantageous for merchants with many smaller files and lower storage needs, especially if their sales are seasonal or unpredictable. The "Unlimited" plan offers compelling value for high-volume, high-storage businesses, as it removes the caps that EDP maintains through its storage tiers. However, businesses with consistently high order counts might find the order-based scaling on lower plans less predictable in terms of monthly costs, compared to EDP's flat storage rate. Evaluating the long-term cost of scaling membership or sales volume requires a look at potential overages.

Comparing Value

• For low-volume/new merchants: Digitally's free plan offers more digital products (20 vs. 3) and slightly more storage (5GB vs. 100MB), making it potentially better for initial exploration, provided the 50-order limit is acceptable.
• For predictable, high-storage needs: EDP's fixed storage tiers can be more cost-effective if a merchant has a large but stable digital library and high sales volume. For instance, comparing plan costs against total course revenue, EDP allows for greater sales velocity without increasing app fees.
• For high-volume, variable storage needs: Digitally's Unlimited plan at $24.99/month offers unlimited orders and storage, which could be better value than EDP's 500GB plan at $44.99/month if the merchant's storage needs exceed 200GB and order volume is substantial. For merchants planning content ROI without surprise overages, Digitally's Unlimited plan provides peace of mind.
• License keys and API: EDP offers these across all plans, including free, highlighting its core strength in these areas.

Integrations and "Works With" Fit

Both apps are built to integrate with the Shopify ecosystem, but their listed "Works With" capabilities give insight into their specific focus.

EDP ‑ Easy Digital Products Integrations

EDP is designed to work with:

• Checkout
• Customer accounts
• Digital download
• Digital product
• Checkout Extensions

This list indicates a tight integration with Shopify's core commerce functionalities. It ensures that the digital download process feels native to the Shopify checkout flow and that customer accounts are properly recognized for access. Its API, available across all plans, signals a developer-friendly approach, allowing for custom connections with other tools or internal systems. This is particularly useful for businesses with existing tech stacks that require custom data flows.

Digitally ‑ Digital Products Integrations

Digitally works with:

• Customer accounts
• Checkout Extensions
• Digital download
• Digital product
• Email delivery
• Code delivery
• License keys

Similar to EDP, Digitally ensures that digital product delivery is tied into the Shopify checkout and customer account system. The explicit mention of "Email delivery" and "Code delivery" highlights its direct functionalities in these areas, aligning with its description of delivering promo codes and QR codes.

Broader Ecosystem Fit

Neither app mentions integrations with popular Learning Management Systems (LMS), community platforms, or advanced subscription apps beyond the basic Shopify capabilities. This reinforces the understanding that both are primarily digital file and key delivery services rather than comprehensive platforms for online courses or memberships with recurring content access. Their strength lies in seamlessly handling the post-purchase fulfillment of specific digital items within the existing Shopify framework.

For merchants whose primary need is robust digital file delivery, both apps fit well within the standard Shopify setup. However, for those looking to expand into recurring digital content, memberships, or interactive learning experiences, these apps serve only one part of a potentially larger solution.

Customer Support and Reliability Cues

Merchant trust is built on reliability and responsive support. While direct support experiences are subjective, certain indicators can offer insight into an app's standing.

Developer Background

• EDP ‑ Easy Digital Products: Developed by Axel Hardy. The longevity and high rating of the app suggest a stable and experienced developer behind it.
• Digitally ‑ Digital Products: Developed by Conversion Pro Plus. While having fewer reviews, the detailed feature set points to a dedicated development effort.

Review Count and Rating

• EDP ‑ Easy Digital Products: Boasts 177 reviews with a perfect 5.0 rating. This indicates a high level of merchant satisfaction and consistent performance over time. A large number of positive reviews typically signals reliability and effective support. Scanning reviews to understand real-world adoption patterns often reveals consistent themes of ease of use and good support.
• Digitally ‑ Digital Products: Has 28 reviews with a 4.5 rating. While a smaller sample size, a 4.5 rating is still strong, suggesting that users generally find the app effective and supported. The lower review count could indicate it's newer or targets a more niche segment. Checking merchant feedback and app-store performance signals helps confirm overall satisfaction.

Both apps are available on the Shopify App Store, which implies they meet Shopify's security and performance standards. The install path used by Shopify merchants ensures a verified and secure installation process.

Reliability Indicators

• Feature Set Depth: Both apps offer critical features like PDF stamping and download limits, which speak to a mature understanding of digital product delivery challenges.
• Clarity of Description: The descriptions for both apps are clear about their core functionalities, which helps set appropriate merchant expectations.
• Pricing Transparency: Both apps provide clear pricing tiers, allowing merchants to understand costs upfront without hidden fees for core services. This contributes to a sense of predictability and trust.

While direct anecdotes about customer support are not provided, the high ratings for both applications, particularly EDP's perfect 5.0 across a significant number of reviews, are strong indicators of general reliability and effective problem resolution by their respective developers.

Performance and User Experience

The performance of a digital product app directly impacts both the merchant's operational efficiency and the customer's satisfaction. A smooth user experience, from uploading files to customers receiving them, is paramount.

Merchant Workflow

• EDP ‑ Easy Digital Products: Described as having a "user friendly interface" that allows merchants to "transform your products into digital ones in just a few clicks." This suggests an intuitive process for product setup, file uploads, and configuration of delivery settings. The ability to upload up to 10 files per product/variant in one go streamlines the process for complex digital offerings.
• Digitally ‑ Digital Products: Emphasizes selling digital products "with ease." While specific workflow details are not as extensively described as EDP, the focus on instant delivery and secure downloads implies a streamlined backend process for merchants. The automation of order fulfillment and license key delivery (on higher plans) would further enhance merchant efficiency.

For merchants, ease of use in attaching files, managing settings like download limits, and tracking sales is crucial for daily operations. Both apps appear to address these needs effectively, aiming to minimize the time spent on administrative tasks related to digital product fulfillment.

Customer Login Flow and Access

This is where the direct user experience of the customer comes into play, particularly when dealing with digital products that might require repeated access or specific user accounts.

• EDP ‑ Easy Digital Products: Download buttons appear on the order confirmation page and are sent via customizable email. This method relies on Shopify's native order fulfillment and customer account system. Customers do not need a separate login or external platform to access their downloads; it’s all tied to their Shopify order. This simplifies the customer journey, as they are likely already logged into or interacting with their Shopify account.
• Digitally ‑ Digital Products: Similar to EDP, delivery occurs via email or checkout pages. The use of customer accounts for secure delivery means that the access remains within the Shopify ecosystem. The inclusion of QR codes could potentially offer an alternative access method, but the primary flow still leverages Shopify's existing infrastructure.

Crucially, both apps avoid creating a separate login or platform for customers to access their digital products. This is a significant benefit for customer experience, as it prevents "login fatigue" and keeps the entire transaction and delivery process unified under the merchant's Shopify store. This approach helps maintain a cohesive brand experience and simplifies customer support, as issues typically relate to the Shopify order itself rather than an external system.

The "Works With: Checkout, Customer accounts" for both apps confirms their integration into the fundamental Shopify user flow, ensuring that the digital delivery process feels like a natural extension of the store, rather than a disjointed external step.

The Alternative: Unifying Commerce, Content, and Community Natively

While EDP ‑ Easy Digital Products and Digitally ‑ Digital Products excel at delivering digital products—files and license keys—many modern Shopify merchants aspire to sell more than just one-off downloads. They seek to build engaging online courses, recurring memberships, and vibrant communities. This expanded ambition often highlights a critical challenge: platform fragmentation.

Platform fragmentation occurs when different aspects of a business operate on separate, disconnected systems. For instance, a Shopify store handles physical products, an external course platform manages learning content, a third-party tool hosts a community forum, and yet another service processes subscriptions. This setup inevitably leads to:

• Disjointed Customer Experience: Customers face multiple logins, different branding, and confusing navigation as they bounce between various external sites.
• Operational Headaches: Merchants struggle with syncing customer data, managing separate support queues for different platforms, and reconciling fragmented analytics.
• Lost Revenue Opportunities: The inability to natively bundle digital courses with physical products, or to seamlessly upsell educational content, means missed chances to increase average order value (AOV) and customer lifetime value (LTV).

This is where Tevello’s "All-in-One Native Platform" philosophy offers a strategic advantage. Tevello is engineered to unify commerce, content, and community directly within the Shopify ecosystem. It allows merchants to create and sell online courses, manage memberships, and foster communities without directing customers away from their own Shopify store. This approach of keeping customers at home on the brand website is fundamental to reducing friction and building stronger brand loyalty.

By operating natively within Shopify, Tevello leverages the existing native integration with Shopify checkout and accounts. This means customers use their familiar Shopify login, and their purchase history for both physical and digital products is consolidated in one place. This unified login that reduces customer support friction translates directly into a better customer experience and fewer inquiries for merchants. Brands can offer digital products that live directly alongside physical stock, allowing for powerful bundling strategies—imagine selling a physical craft kit alongside a corresponding online course. This integration boosts engagement and creates new revenue streams, as demonstrated by success stories from brands using native courses.

The benefits of a native platform extend beyond just convenience. Merchants can implement strategies for pairing physical products with education, leading to significant increases in customer value. For example, Klum House achieved a 59% returning customer rate and an increasing AOV by 74% for returning customers by bundling physical kits with on-demand digital courses through a native platform. This approach ensures that customer data remains centralized, enabling more effective personalization and marketing efforts based on a complete view of their purchasing and learning journey. Choosing a simple, all-in-one price for unlimited courses helps merchants avoid the unpredictable costs of per-user or per-order fees common on external platforms. Instead, a fixed cost structure for digital products allows for greater predictability in financial planning. This holistic approach makes it possible for brands to drive repeat purchases and foster a loyal customer base by offering a seamless experience that feels like part of the store.

When considering the long-term trajectory of a Shopify store, especially one aspiring to build an educational empire or a vibrant community, the strategic choice is not just about delivering a digital file, but about integrating the entire digital experience. Tevello provides all the key features for courses and communities, from lesson creation to member management, all within Shopify. This capability to build a comprehensive learning and community platform natively helps brands move away from platforms that charge per community member. This means merchants can focus on content creation and audience growth without worrying about escalating platform costs. Instead, they benefit from predictable pricing without hidden transaction fees, a significant advantage for businesses focused on scaling.

Conclusion

For merchants choosing between EDP ‑ Easy Digital Products and Digitally ‑ Digital Products, the decision comes down to their specific needs for digital file and license key delivery. EDP ‑ Easy Digital Products stands out for its robust storage-based pricing, making it ideal for those with large, stable digital libraries and high sales volumes who want to secure a fixed cost structure for digital products. Its perfect 5.0 rating across numerous reviews speaks to its reliability and straightforward functionality. Digitally ‑ Digital Products, conversely, offers an order-based pricing model that might be more appealing to merchants with variable sales volumes and initial smaller storage needs, particularly for its Unlimited plan which provides extensive capacity at a competitive price point for high-volume sellers. Both apps effectively integrate with Shopify's checkout and customer accounts for secure delivery, serving as excellent tools for transactional digital goods.

However, for merchants whose vision extends beyond simple digital downloads to encompass online courses, memberships, and integrated communities, the limitations of standalone digital product delivery apps become apparent. Fragmented platforms introduce friction for customers and operational inefficiencies for businesses. The strategic advantage lies in unifying these experiences. Platforms like Tevello offer a native, all-in-one solution that keeps customers within the Shopify ecosystem, providing a seamless experience from browsing physical products to accessing digital courses. This integration allows merchants to increase LTV, create new revenue streams, and unify the customer experience, all while simplifying their tech stack. Understanding how the app natively integrates with Shopify's ecosystem is crucial for long-term success. To build your community without leaving Shopify, start by reviewing the Shopify App Store listing merchants install from.

FAQ

### What is the primary difference between EDP ‑ Easy Digital Products and Digitally ‑ Digital Products?

The primary difference lies in their pricing models and some unique features. EDP ‑ Easy Digital Products primarily charges based on storage capacity, offering unlimited digital products on its paid plans, which is advantageous for merchants with large file libraries and high sales volumes. Digitally ‑ Digital Products charges based on monthly order volume, alongside storage and product limits, and uniquely offers features like digital lotteries and QR code delivery. Both focus on secure digital file and license key delivery.

### Which app is better for a new Shopify merchant just starting with digital products?

For a new Shopify merchant, Digitally ‑ Digital Products' free plan offers more digital products (20 vs. 3) and slightly more storage (5GB vs. 100MB) compared to EDP ‑ Easy Digital Products' free plan. However, Digitally's free plan has a 50-order limit, which could be a factor for unexpectedly high initial sales. If the immediate need is simply to deliver a few digital items reliably, either could work, but Digitally offers more capacity for product listings on its free tier.

### Do these apps support online courses or community features?

No, neither EDP ‑ Easy Digital Products nor Digitally ‑ Digital Products are designed as comprehensive platforms for online courses or communities. They specialize in the secure delivery of individual digital files, such as e-books, software, and license keys, as well as managing download limits and PDF stamping. They do not offer features like lesson builders, quizzes, membership portals, or integrated community forums. Merchants seeking these advanced capabilities would need to consider a different type of solution.

### How does a native, all-in-one platform compare to specialized external apps?

A native, all-in-one platform, such as Tevello, integrates directly into a merchant's Shopify store, unifying the customer journey for physical products, digital courses, and community interactions under a single login and brand experience. This contrasts with specialized external apps that might handle only one aspect (like file delivery) and often require customers to navigate to separate websites with different logins. The native approach reduces operational complexity, streamlines customer support, and enhances the overall customer lifetime value by keeping traffic and data within the merchant's owned ecosystem.